Monday, 12 November 2018 / Published in Social Media Trends, Uncategorized


A demo reel is a 50 to 90 second max. video, that is used to give a stylized view of a product, service, or brand. Mainly used to for the viewer to give a visual explanation of what is being offered. The creation process is crucial to the interest of what you’re offering in this video.


Take a look at a few things you should know and take into consideration before you begin your creation process:



  1. Highlight Your Best Work


Don’t just throw anything in your editing program to piece together your demo reel, take some time to go through the work you’ve created and curate the best work, and/or the best work, that is most targeted towards whoever you are trying to showcase your work to. Be sure that what you choose will be the best to represent and highlight who you are and what you can do.


  1. Look out for Length


As mentioned earlier a demo reel should be no longer than 50-90 seconds max. to get your point across to the viewer, your goal is to grab the attention of the within the first few seconds of your video, with the remaining time being used to perfectly highlight specific skills, work or achievements.



  1. Music Selection

Music is an important piece of the puzzle you’ll be piecing together, you’ll need to ensure that proper music selection is part of your creation process. Try to select your music based on the tone and message you’re trying to convey to the audience you’re targeting.


Side note: Remember to avoid copyrighted music


  1. Style


What style will you choose to create your demo?

There are 2 styles that you have to choose from when creating a demo reel:


Collage Style: cut to music and contains footage in rapid succession. Ideal for showcasing short-form work like commercials.


Scene Style: contains segments around 15 seconds in length, and promotes long-form work such as narrative and/or documentary.



  1. Include your Contact Info


DO NOT FORGET to add in your contact information once you come to the completion of your reel. It is very easy to forget this small but important step, during the process of developing the reel. Be sure include the owner’s name and contact information at the beginning and end of the reel (The name of the individual or the company)



  1. Review and Showcase


You’ve completed the process, and created your demo reel, its time to show it off. Make sure that once you’ve finished editing you take a look at the work you’ve done to catch any technical glitches or errors. Once you’ve done that you’re ready to showcase your reel.


Side note: Having your video editing real online saves time and energy. Whether on Vimeo(link site) which is free to sign-up an account, YouTube(link site) or your personal website



Wednesday, 15 August 2018 / Published in Uncategorized
Thursday, 05 July 2018 / Published in Uncategorized

This is just a test, Netflix says, but one that could eventually lead to higher monthly bills for subscribers.
The streaming TV company, which has more than 125 million subscribers worldwide, is testing a higher-priced premium ‘Ultra’ subscription in Europe offering 4K Ultra HD video with High Dynamic Range (HDR) quality and the ability to watch on four screens at the same time for 17 Euros (€16.99, or about $20).
That’s three Euros higher than the highest-price plan currently offered. Some European consumers were offered the Ultra plan at an even higher price (€19.99 or $23.39).
A potential change that could affect more subscribers — some consumers also saw changes in the current Netflix plans with the Premium plan allowing two simultaneous screens, down from four, and the Standard plan getting one screen, down from two.
However, the company said in a statement given to USA TODAY: “We continuously test new things at Netflix and these tests typically vary in length of time. In this case, we are testing slightly different price points and features to better understand how consumers value Netflix. Not everyone will see this test and we may not ever offer the specific price points or features included in this test.”

As more homes get 4K Ultra HD TVs capable of displaying HDR content — about 31 percent of U.S. homes now have 4K Ultra HD TVs, according to the Consumer Technology Association — some Netflix subscribers would be willing to pay more for the best quality video in the Ultra plan.
But more likely there will be many homes wanting the stream on up to four devices, and need to move up to the Ultra plan for that alone.

Wall Street analysts have said Netflix has some wiggle room for higher prices. During the few months of 2017, Netflix posted its largest three-month growth spurt — 8.3 million new subscribers — despite raising the cost of its most popular plan (the Standard plan with two screens watching simultaneously) by $1 in October 2017. Netflix also increased its Premium plan by $2 to $13.99.
But not every Netflix price increase has gone smoothly. Two years ago, Netflix saw a growth slowdown when it raised the Standard plan price by $2 for new members, while current subscribers got the increase over several months in 2016.
Back in 2011, Netflix lost 800,000 U.S. subscribers when it raised the prices for its plan offering streaming video and DVD rentals from $9.99 to $15.98.
Mike Snider, USA TODAY